Fireweed is a flowering perennial that’s native throughout the temperate Northern Hemisphere. It produces showy pink to magenta flowers on reddish stems. It’s known to spread into areas that were recently burned, giving them the name Fireweed. They may be found in burned woodlands, dry and open areas, as well as roadsides. This native plant requires full sun to survive. Butterflies and bees are common visitors and its foliage feeds White-Line Sphinx Moth caterpillars.
July to August